The agency.
4 FLAKES AGENCY
consulting & sales
Benefit from a unique partner for the strategic development of your brand in the Swiss market and beyond.
4 Flakes Agency is a consulting and distribution agency specializing in outdoor and ski & snowboard brands, with a strong presence in Switzerland and influence beyond. With deep expertise in the industry and a thorough understanding of brand needs, we support our partners in their strategic development and local market establishment.
our missions.
Consulting
Listening to brands: We take the time to understand your values, ambitions, and identity to provide tailored solutions aligned with your goals.
Sharing Values
Sharing the Brand's Message: We are committed to conveying and highlighting the story and values of brands to the right audiences, creating authentic connections with their targets.
Distribution
Targeted and Segmented Distribution: We prioritize high-quality and efficient networks that align with each brand's positioning and ambitions.
experience
Industry Expertise: Backed by hands-on experience, we have a deep understanding of the outdoor and ski industry, its key players, and its trends.
Sébastien lounis
founder & business manager
A Life Dedicated to the Mountains and the Outdoors...
Old professional skier specializing in Freestyle, Sébastien Lounis has always lived in tune with the mountains and a passion for sports. His skiing career propelled him onto the most prestigious Freestyle stages, where he combined performance, creativity, and dedication.
After leaving his mark on the world of skiing, Sébastien channeled his expertise and passion for the outdoors into serving the leading brands in the industry. He collaborated with prestigious players such as Faction Skis, Quiksilver, O’Neill, and Movement Skis, playing a key role in product development, marketing, innovation, and sales.
Today, drawing on this extensive experience, Sébastien launches 4 Flakes Agency, a consulting and distribution agency dedicated to outdoor and sports brands. In addition to supporting brands in their strategic development and growth, 4 Flakes Agency also handles the distribution of their products in the Swiss market, ensuring a strong and tailored local presence.
